Barbie partners with designer Anita Dongre to launch first ‘Diwali doll’ for Hindu festival of lights

Barbie and Anita Dongre’s collaboration brings the first-ever ‘Diwali doll’ to life, celebrating the Hindu festival of lights with a blend of traditional craftsmanship and modern aesthetics

Have you heard about the latest collaboration that’s making waves in the world of fashion dolls? Mattel, the company behind Barbie, has teamed up with renowned Indian designer Anita Dongre to introduce the Barbie Diwali doll just in time for the Hindu festival of lights!

This special edition Barbie is not your average doll – it’s a beautiful blend of traditional Indian elements and modern aesthetics. Imagine a Barbie rocking a cropped top, floral vest, and ankle-length skirt, all adorned with intricate details like dahlias, jasmine, and Indian lotus symbols inspired by traditional craftsmanship.

And let’s talk accessories – the Barbie Diwali doll comes with stunning golden earrings that symbolize the radiant lights of the Diwali festival. But it’s not just about the look – Mattel’s goal with this collaboration is to showcase India’s rich cultural heritage and diversity on a global stage.

What’s even more exciting is that Barbie is now all about diversity, offering dolls in 35 skin tones, 97 hairstyles, and nine body types. The brand is also embracing feminist icons and moving away from traditional gender roles with their dolls – talk about a modern makeover!

Anita Dongre’s partnership with Barbie for the Diwali doll is a significant milestone, marking Barbie’s first collaboration with a prominent Indian designer for a culturally important festival. The Moonlight Bloom set on the doll, inspired by Dongre’s hometown of Jaipur, represents strength and beauty, celebrating modern Indian women and their empowerment.

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If you’re itching to get your hands on this stylish Barbie, you can find the Diwali doll at major retailers. It’s a perfect fusion of traditional Indian fashion with a contemporary twist, embodying pride in Indian roots and celebrating the spirit of Diwali. What a fabulous way to usher in the festival of lights!

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Trishla Tyagi
Trishla Tyagi